Our Story
Circa 2012, Sarah Jade Hair has been leading the Australian Hairdressing Industry for almost 15 years. With true passion, tenacity and Innovation woven into the fabric of the brand, what makes Sarah Jade Hair unique is the founder and creator, Jade Azmi.
A talented, innovative and Australian Serial Entrepreneur, Jade has always had a deep passion for the hair industry and yearned to be a part of it from a young age. Together with her highly talented curated team of artists and professionals, they have forged a powerful industry presence that has been the birthing ground for a Hair and Beauty Brand that knows their customer, and knows their teams beyond the chair.
Jade set out to create a brand that exemplifies what she stands for as a woman: Luxury, Power, and Confidence, and it is her belief that through the magic of hair transformations and professional no BS haircare, that all women can be transformed on the inside also. Jade has curated professional spaces that allow women (and men) to immerse themselves in an environment and culture never before experienced in this industry.
You are invited to experience the Sarah Jade Hair phenomenon for yourself.
Welcome Home, Love Jade xo
Message from the founder & CEO – Jade Azmi
I set out to create a brand that exemplifies Luxury, Power and Glam, and professional spaces that allow people to come and immerse themselves in an environment and culture never before experienced in this industry.
It is my belief that every woman deserves to feel beautiful, powerful and confident, and I truly believe that it is through the magic of hair transformations and haircare, that she can feel this way every single day. With Sarah, I created the Sarah Jade Hair experience for this exact purpose, and recently launched the Organic, cruelty free haircare range available both in salon, and online. No matter her wants, needs and desires, I want to serve her every step of the way. Welcome to Sarah Jade Hair. There’s something here for everyone.
Love, Jade xo
The Sarah Jade Hair Experience
Visit Sarah Jade Hair and experience the unique, tailored experience. Immerse yourself in our fun, vibrant space and leave with not only being transformed on the outside, but also feeling empowered and confident on the inside. We can’t wait to take you on your hair journey!